Strong Word Of Mouth Makes Them Happy: Despite there has been an overdose of horror comedies in theatres in last two years or so, the success percentage is very bleak. With routine plots and cliched spooky moments, rarely a few films came across to exploit the true potential of the horror comedy genre. The latest Telugu release, ‘Anando Brahma’ is a refreshing change.
The small film (in budget, but not on content), which managed to create decent pre-release buzz, has largely lived up to the expectations on it. Comedy clicked big time, especially in the second half. Vennela Kishore, Sreenivasa Reddy and Shakalaka Shankar received immense acclaim, so was the film’s director Mahi V Raghav.
A boost in collections was observed on Saturday and Sunday as a result of encouraging word of mouth. The best part is Anando Brahma sustained competition from two biggies of last week, Nene Raju Nene Manthri and Jaya Janaki Nayaka, which are still doing decent business at box office.
With decent reviews and positive word of mouth, the Taapsee starrer has reportedly minted good money at box office over the first weekend. Anando Brahma is emerging as the Sleeper Hit of 2017. The range of this film’s success depends on the performance of next Friday releases.